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University marketing

23 Dec, 2024

Coursera APAC Field Marketing Manager Interview Questions

As someone who has interviewed for the APAC Field Marketing Manager position at Coursera, I can share a comprehensive account of my experience during the interview process. The role involves developing and executing marketing strategies tailored to the Asia-Pacific (APAC) region, with a focus on driving demand generation, brand awareness, and partnerships. It’s a role that requires a deep understanding of local markets, the ability to work cross-functionally, and a strong marketing background in the edtech or tech space.